The CVR Killers in your Layout
📉 Why most PDPs lose conversions halfway down the page, and how to fix it.
Adspire
The “Deadweight Funnel” Audit
🧠 Why clicks aren’t conversions, and how to surgically remove funnel bloat.
Tiny Tweaks That Give Big Sales
🛒 Buybox Manipulation: How Subtle Layout Shifts Can Increase AOV by 15–25%
Lightspeed Intent Highjacking
🆚 Contrast Hooks: The Fastest Way to Hijack a DTC Buyer’s Brain
The Monetization Delay
🔁 Why Most Brands Quit Too Early on Emerging Platforms
Micro Moment Copywriting
🕒 Why “6 Pillow Flips” Outsells “Insomnia”
The Clean Cart Conversion System
🧼 Why removing elements, not adding more, is the secret to higher CVR.
The Elasticity Window
🧭 When to Push Price, Discounts, or Perceived Value
Offers that sell themselves
🎁 You don’t need better ideas. You need to build offers directly from what customers are already saying
Invisible Winback Series
👻 Turning Passive Signals Into Revenue Without a Campaign
Stop Forcing Scarcity, Start Timing Belief
🕰 The “Why Now?” Gap: When Perfect Messaging Still Fails to Convert
Play with fire and get more sales
🔥 Using Controlled Controversy to Manufacture Outrage (and Sales)