The Mirage Metric
🧐 Why a Low CPA Can Still Bankrupt You
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The ‘Lie Detector’ Method
🕵️♂️ Why Customers Say One Thing But Buy Another
Growth Operators vs. Performance Marketers
🚀 The Talent War No One Is Talking About
Reverse SMS Opt Out
📲 The Genius Hack That Keeps Customers Without Annoying Them
The Checkout Detox
🚀 The Secret to Eliminating “Purchase Anxiety” & Skyrocketing Conversions
The Reverse Freebie Effect
💰Why “Pay-What-You-Want” Converts Higher Than Free Samples
The Last Minute Lovers
💡 The 72-Hour Valentine’s Day Window: Tap into the Buying Psychology of Last-Minute Shoppers
The Gold Rush Ad Style
🎬How Short Is Too Short?
Creative Diversity under an hour
🚀 Systematically testing, identifying winners, and scaling efficiently.
The Reverse Targeting Strategy
🎯 Unlocking the Buyers You’re Ignoring
Run Tests That Print Revenue
🔥 How to Build a High-Impact A/B Testing Machine That Prints Revenue
Love Profit and Chaos
❤️Out Market the Competition This Valentine’s Day